German Business After The Economic Miracle

Out Of Print... The international competition that German industry now faces is greater than ever before, for the Deutsche Mark has been revalued several times, the European Community has been enlarged, international currency and trade agreements have intensified competition between companies in Europe, Japan and the United States, and a wide series of domestic developments has seriously eroded the strength of German business. This book outlines the organisation, structure and problems of German industry and views many of the recent developments from the standpoint of how events here will affect German business in international competition. Among the points discussed in some depth are changes in industrial relations, in the ownership of business, in investment planning, in marketing and in Government attitudes towards business. The book also briefly describes the main industrial sectors and the major companies. This book a primarily at painting a general but comprehensive picture of the state of German industry today, indicating likely future developments and shattering many of the myths that abound outside West Germany, suggesting that an economic miracle continues, that German trade unions are meek, that German business is well managed and remains without worries, and that the general outlook for the German economy is still very bright.